This archive preserves media coverage of Bradley L. Bartz before the founding of ABC Solar. The stories document earlier work in publishing, online services, email, search, media strategy, and Japan-focused entrepreneurship.
Before the deeper founder archive, this Peninsula News feature connects directly to the later ABC Solar era and helps bridge the story.
Energy-efficient home could be a model for future 21st-century dwellings. Dr. David Berman’s home in Rancho Palos Verdes may not look extraordinary from the street, but behind the exterior was a serious solar and efficiency story.
These entries preserve the original clipping links and image references from the legacy page while making the archive much easier to read on modern screens.
The through-line here is clear: long before ABC Solar, Bradley Bartz was already operating in media, search, online services, branding, and entrepreneurial systems thinking.
Foreign start-ups were thriving in Japan, and Bartz was featured as one of the people who foresaw the Japanese internet boom.
IAC offered internet and email services in Japan with flat-rate access, same-day setup, and strong consumer positioning.
A smart early branding story built around memorable domain-based identity.
Coverage of Jmail, a web-based email service for Japan designed to work from any internet-connected computer.
A founder story about public speaking, media handling, and the speech “How to Survive a Press Thrashing.”
One of the clearest examples of early monetized online service strategy: advertiser-supported email plus paid PPP web access.
Coverage of METABOOK and its search-and-retrieval capabilities — an early signal of founder interest in structured information systems.
Coverage of Bartz building deals with information providers, growing a user base, and persuading major brands to advertise online.